7th Heaven

When we were approached to work with one of the largest cosmetics companies in the UK, we didn’t expect it, but obviously said yes! But that’s not all. When we were told that it was also a collaboration with Barbie…. we were thrilled!

Working for 7th Heaven was quite a challenge for our agency in terms of demand and effort, but we learned many things working with them and had the extra motivation of working with a top brand like Barbie.

For this project, we developed two different concepts:

How to mask: Pink Chocolate

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The first one involved developing assets and content for their new collaboration with Barbie, such as teaser videos, social media content, and behind-the-scenes videos. It was a pleasure to work with such a talented team, and we hope to work with them again soon!

The second was an interview for Montagne Jeunesse’s founder (now 7th Heaven,) Gregory Butcher. In this corporate interview, they talked about their commitment to Cruelty-free products and their excitement to work with Barbie as an example for many girls around the world who are users of 7th Heaven masks.